I am pleased to present my portfolio, which reflects the development of my skills in brand strategy, consumer behaviour, and creative marketing throughout my Fashion Marketing & Management degree. My academic work is strengthened by extensive professional experience in datadriven environments, where I developed strong analytical, organisational, and communication capabilities.
This combination of creative study and structured industry experience has shaped my approach to fashion marketing: insightled, detailoriented, and focused on delivering purposeful outcomes. My portfolio includes projects in brand identity, campaign planning, trend forecasting, and strategic analysis, each demonstrating my ability to merge research with creative direction.
I am committed to producing work that is visually cohesive, conceptually strong, and aligned with contemporary industry expectations. Thank you for reviewing my portfolio and for taking the time to understand my journey as an emerging fashion marketing professional.
Best Regards,
Ildiko Gyori
Education
BA (Hons) Fashion Marketing & Management
London College of Contemporary Arts
Focus Areas
- Brand strategy
- Consumer behaviour
- Digital marketing
- Trend forecasting
- Creative direction
Professional Experience
Marketing & Brand Projects
Developed strategic and creative solutions across campaign development, brand identity, and consumer insight.
- Creating multi-platform campaign concepts grounded in research and storytelling
- Conducting market and competitor analysis to inform brand positioning
- Producing visual assets, moodboards, and content layouts
- Supporting brand development through narrative creation and design direction
Creative & Digital Work
- Designed visual content for social media, presentations, and branding
- Applied Adobe Suite (InDesign, Photoshop) for layout, editing, and visual identity
- Built cohesive brand narratives through imagery, typography, and tone
Core Skills
MARKETING STRATEGY
Segmentation, positioning, consumer insight, campaign planning
CREATIVE DIRECTION
Moodboards, visual identity, concept development
DIGITAL SKILLS
Adobe InDesign, Photoshop, Canva, social analytics
RESEARCH & ANALYSIS
Trend forecasting, market research, competitive analysis
PROFESSIONAL SKILLS
Project management, communication, presentation, storytelling
Achievements
- Delivered high-quality branding and campaign concepts with strong visual coherence
- Produced trend and market reports demonstrating analytical depth and strategic thinking
- Recognised for clean, modern design execution and strong narrative development
Adobe InDesign • Adobe Photoshop • Canva • Microsoft Office • Social analytics tools